Wishlist & back in stockCompared 2026-10-14
Swym Wishlist Plus alternative for Shopify: Ayra vs Swym Wishlist Plus
Ayra is a Swym Wishlist Plus alternative for Shopify that covers wishlist and back-in-stock plus loyalty & rewards, referrals, customer account hub on a single customer profile. Swym Wishlist Plus is a wishlist app for Shopify with price-drop and restock alerts, metered by monthly wishlist actions. This comparison was last verified on 2026-10-14.
01 At a glance
Swym Wishlist Plus and Ayra, side by side
Pricing basis
- Swym Wishlist Plus
- 3,000 wishlist actions per month
- Ayra
- Monthly orders
- All modules included
02 Feature table
Every capability, every row, both columns.
| Capability | Swym Wishlist Plus | Ayra |
|---|---|---|
| Loyalty | ||
| Points & earn rules | — | Yes |
| Store credit rewards | — | Yes |
| VIP tiers | — | Yes |
| Checkout redemption (no code paste) | — | Yes |
| POS earn / redeem | — | Yes |
| Points on reviews / referrals | — | Yes |
| Referrals | ||
| Two-sided rewards | — | Yes |
| Fraud / clawback protection | — | Yes |
| WhatsApp share | — | Yes |
| Reviews | ||
| Photo / video reviews | — | Yes Beta wave 2 |
| Q&A | — | Yes |
| Delivery-timed requests | — | Yes |
| Shop channel / metaobject sync | — | Yes |
| Import from other apps | Partial source | Partial CSV from Judge.me, Loox, Yotpo; loyalty balances |
| Intent | ||
| Wishlist | Yes source | Yes Beta wave 2 |
| Back-in-stock alerts | Yes source | Yes Beta wave 2 |
| Price-drop alerts | Yes source | Yes |
| Pre-order (selling-plan native) | — | Yes Beta wave 2 |
| Programs | ||
| Subscriptions | — | Partial Subscribe & save, prepaid, build-a-box basics; no advanced bundles at launch |
| Transaction fee on subscriptions | — | No 0% |
| Skip / swap / pause in account | — | Yes |
| Platform | ||
| One customer profile across all of the above | — | Yes |
| Conflict / frequency control across channels | — | Yes |
| Revenue attribution per module | Partial source | Yes |
| New customer accounts (native extensions) | Yes source | Yes |
| Theme edits required | — | No |
| Shopify Plus checkout extensions | Partial source | Yes |
| Third-party integration directory | Partial source | No Fewer than incumbents at launch |
| Full email / SMS campaign tool (ESP) | Partial source | Partial Retention flows only; not a full ESP at launch |
| Commercial | ||
| Pricing basis | 3,000 wishlist actions per month | Monthly orders. Every module is included on every plan. |
| Free plan | No | Yes · Up to 100 orders/mo |
| Entry paid plan | Starter · $29.99/mo | Growth · $79/mo |
| Migration support | Hours to move to Ayra · Guest wishlists merge into customer profiles on import where an email exists. | Free migration during private beta |
Verified 2026-10-14 from vendor pricing pages and Shopify App Store listings. "—" means we could not verify it from a primary source. Ayra rows marked "Beta wave 2" ship after the first private beta wave.
03 Pricing
Plans, side by side.
Swym Wishlist Plus meters its plans differently from Ayra, which is priced on monthly orders with every module included. Compare the basis column, not just the price.
Swym Wishlist Plus
| Plan | Price | Basis |
|---|---|---|
| Starter | $29.99/mo | 3,000 wishlist actions per month Share via social, email opt-in capture, automated reminders, price-drop and stock alerts; $299.99/yr |
| Pro | $59.99/mo | 10,000 wishlist actions per month Meta ads retargeting, customer segments, Klaviyo, Attentive, Tapcart and Omnisend |
| Premium | $99.99/mo | 25,000 wishlist actions per month REST APIs, JavaScript SDK, custom data models |
Transaction fee: None stated; metered by monthly wishlist actions source
Ayra
Every module included| Plan | Price | Basis |
|---|---|---|
| Free | $0 | Up to 100 orders/mo |
| Starter | $29/mo | Up to 1,000 orders/mo |
| Growth | $79/mo | Up to 5,000 orders/mo |
| Pro | $199/mo | Up to 20,000 orders/mo |
| Plus | $498/mo | Shopify Plus, scoped per contract |
Transaction fee: 0%. Priced on orders, not on how many modules you turn on.
04 Where they win
Where Swym Wishlist Plus wins
- Wishlist depth: multiple lists, sharing by email, social and SMS, and POS access to wishlists for staff.
- Headless support: REST APIs, a JavaScript SDK and custom data models on Premium.
- Retargeting integrations: Meta ads, Klaviyo, Attentive, Tapcart and Omnisend on Pro.
05 When to stay
When to stay with Swym Wishlist Plus
If you run a headless storefront on the Swym SDK, or your wishlist is wired into Meta retargeting, stay until Ayra Wishlist ships in beta wave 2 and you want the saves feeding loyalty and the engine.
06 What changes with Ayra
What changes when this runs on one profile
- Explore Wishlist
Wishlist
Save-for-later that turns into a retention signal.
- Explore Back in Stock
Back in Stock
Restock alerts prioritised by who's actually likely to buy.
- Private betaExplore Segments
Segmentation
Segments built from every signal Ayra sees, synced back to Shopify.
One profile
Swym Wishlist Plus's data and every other signal land on the same customer record, so nothing is decided from a fragment.
Journey Guard
Every outbound action is checked for conflicts and frequency across modules. Doing nothing is a valid decision.
Attribution
Revenue is attributed to the action that earned it, from one source, so no module claims the same order twice.
07 Migration
Moving from Swym Wishlist Plus
What imports
- Wishlists per customer
- Back-in-stock registrations
- Price-drop subscriptions
Effort
Hours
Guest wishlists merge into customer profiles on import where an email exists.
Cost
Free
Migration from Swym Wishlist Plus is free during private beta. You can run both apps side by side while you switch.
08 FAQ
Ayra vs Swym Wishlist Plus questions
Is Ayra a direct replacement for Swym?
For wishlist, restock and price-drop alerts, yes once Ayra Wishlist ships in beta wave 2. Ayra adds intent scoring that feeds loyalty, segments and flows.
Can I import Swym wishlists?
Yes. Wishlists and alert registrations import by CSV. Free during private beta.
What does Swym do that Ayra does not?
A headless SDK and Meta ads retargeting at launch.
How does pricing differ?
Swym meters by wishlist actions; Ayra meters by orders with every module included.
09 Related
More comparisons
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Ayra vs Amp Back in Stock
a restock alert and pre-order app for Shopify, listed as Amp Back in Stock & Preorder +.
Compared 2026-10-14
- Head to head
Swym vs Back in Stock (vs Ayra)
Read the comparison
Swym Wishlist Plus is a trademark of its owner. Ayra is not affiliated. Facts verified 2026-10-14 from public pages; tell us if something is out of date → /contact.